Client Overview
How we took one of our Roofing clients from receiving no leads, to being the number #1 in his location, and generating him £15,000 in 2 months.
The Challenge "Before"
When we first spoke to Martin, he was frustrated. Despite being experienced as a roofer, he couldn't get any work and was struggling, yet still wanted to grow.
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He was getting 4-6 website clicks a month
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He wasn't appearing in Google top 100 rank results
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Wasn't receiving barely any calls or leads
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The Strategy
Our plan: Visibility first, Trust second.
We created a custom strategy built around Martins goals to get more leads. What we did to put Martins dream into reality were:
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Fully developed and optimised his Google Business Profile (GMB)
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Significantly increased his local SEO across his website, increasing his rankings drastically
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Improved keyword targeting on his website and added a focus Keyword to each page
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Added citations and local directory listings, like Yelp and Yell, to help boost trust and credibility across other domains
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Created and supported keyword-aligned service pages
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Added a review system and location relevance to help boost trust and gain great reviews from new customers

The Results
Top Rankings, Real Leads and Fast
In just 28 days:
10x website traffic - from 5 to over 50 clicks/month
Ranked #1 for at least 3 targeted roofing keywords in his city
6 Qualified leads within just 3 days, and more calls than ever before
Top 3 for more competitive emergency roofing searches
Built momentum and completely changed his business without using any paid ads
Over the course of the 2 months we worked with Martin we managed to generate him £15,000 pounds in both small and big projects directly through our efforts.
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What This Means - Why it worked
Martin’s results weren’t random. They came from having a clear plan, local SEO expertise, and a focus on turning visibility into action.
If you’re in a similar spot, great at what you do but people aren’t finding you, the same strategy could be a game-changer for your business too.
If you're open to a quick 15-minute call, I’d love to show you what we did and how it could be applied to your business.
